How to Upsell and Cross-Sell to E-commerce Customers




Take the “Selling” Out Of “Upselling”. In this video, you’ll learn upselling techniques as well why cross-selling is so important.

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Upselling—the art of suggesting upgrades to a purchase—can help you grow your average order value (AOV) with relatively little marketing effort. These customers are already interested in your brand and products. Your job is to show them relevant upgrades at the right time and place. Done well, upselling can build upon your relationships as well as increase your revenue. But done poorly, you can come across as an aggressive car salesperson.

Here is what we’ll cover in this video:
00:00 Introduction
00:59 What is Upselling
01:53 Pre vs. Post- Purchase Upsells
03:46 How to Upsell in the Shopping Cart
05:09 How Many Upsells Should You Offer?
05:33 Post Purchase Upsells


— RESOURCES —
► Take the “Selling” Out Of “Upselling”: How to Upsell to Customers and Improve the Shopping Experience https://bit.ly/3EKefBy
► Orderbump App https://apps.shopify.com/superbump
►ReConvert Upsell & Cross Sell App https://apps.shopify.com/reconvert-upsell-cross-sell

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